Market Research

We believe in developing award-winning products and in order to do so, there are three main components that we address: the consumer, the market and your competitors. Each helps answer the questions crucial to product adoption and feeds our development & deployment strategy.

The goal of market research is to better understand your product and potential changes it might take in the future. This helps revolutionize a product entering a maturity stage or develop a new and innovative product.

Following are some of the activities we perform during the market research phase:

• Consumer needs analysis
• Competitor evaluation
• Market fit analysis
• Optimizing product offerings

Rigorous Testing

We at mindbowser ensure that every product works as intended and meets international quality standards, thus all our products undergo various tests on multiple platforms and devices. Stress testing the product enables us to predict any critical changes that would need to be made to the product.

Various types of testing:

• Unit Tests
• Environment Tests
• Regression Tests
• Automated Tests

Feedback Implementation

Multiple rounds of user testing and segmented launches enable us to continuously improve your product thus leading to a product-market fit. Feedback is the most important aspect of a development process since it enables us to integrate the users’ needs and wants into the product.