Hiring the wrong people is bad for a company, but for a startup, it is fatal. To prevent any loss due to employees’ mistakes and inexperience you need to hire the correct way.
When building your own team, you have to decide between taking the Bottom-up approach vs the Top-down approach.
Bottom-up approach is where you take on all high-level responsibilities, such as technical and marketing strategy, and hire junior to mid-level talent to follow your lead.
Top-down is where you start by bringing in senior people to fill skill areas you feel you are not proficient in CTO, CFO, CMO, etc, and then the rest of them later.
At Mindbowser, we have preferred the ‘top-down’ every time. The idea is surround yourself with the best and the brightest as early as possible. If this means you need to bring people in full-time to get them fully invested then do it. These people will make decisions that will shape your company as it matures – so it makes sense that you receive council from people you trust and whose interests are fully aligned with yours.
Till the time your core is strong enough internally, consider finding a tech partner. As most successful companies do outsource in full or in part, you can decide upto what extent you would like to outsource. Answer to this would be dependent on your own skills, key areas of expertise, and skills of the internal team.
So here are 12 things to keep in mind if you are a non tech founder building a technology company. In summary, building a technology company is hard but not impossible. By taking the right steps and guidance, you can multiply your own impact and for everything else you can outsource or hire.
Read more on things to do as soon as you start your product journey here
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