Complete Guide To Design Sprint For Product Development

A Design Sprint is a proven, scientific process of collaborative brainstorming that helps assess which features to build first and which ones to eliminate. It helps save development time and money by solidifying concepts and building the groundwork for wireframing and designing.

With Design Sprint you can quickly prototype and test with real users. With a prototype, you can get feedback from your audience even before building anything. This helps you mitigate risk and take the right decisions in terms of feature prioritization and user flow.

Mindbowser Design Sprint Leads You To Set Up A Strong Foundation For Your Product

At Mindbowser, Design Sprint is part of a complete idea transformation process that helps you conceptualize your idea and create a blueprint that the development team can follow. While we use the Design Sprint best practices, we do not stop at just providing recommendations. Our Design Sprint lead to a complete mockup version of your idea that can then act as a blueprint that the development team can follow.

Similar to when you want to build a house, you cannot just bring in construction workers and ask them to start laying down the bricks, an idea cannot just have developers come in and start building.

A project requires a plan. A precise blueprint that can act as a bible for everyone to follow. Mindbowser Design Sprint help you achieve that blueprint.

Why Is Design Sprint Recommended For Businesses?

With the evolution of technology and the expectations of end users, companies today need to build products that match user expectations. It is really important to decipher user needs and include it in your decision making. While on the one hand the product needs to be simple to use, on the other hand the product should have enough features packed together so that the user does not fall short of any features.

This has led to the importance of user engineering and user experience. A Design Sprint brings your complete product planning around end users and gives opportunities to understand your user feedback and take it into consideration while building it.

Design Sprint helps you to accelerate your learning before you start building

Fig: Design Sprint helps you to accelerate your learning before you start building

When To Consider The Design Sprint?

A Design Sprint is useful in various stages of your product journey. When starting a new product or even if you are building a new version of an existing product or fixing a particular issue in your product or finding a product fit. Here is an infographic to help you decide whether you need Design Sprint or not

Design Sprint ConsiderationFig: Design Sprint consideration

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Design Sprint Process @Mindbowser

A Design Sprint is led by a senior UX personnel who works with the team leading each step, hand holding the team and putting the discussions and learning into user experience perspectives.

Fig: Design Sprint process

Here is a summary of each step that your idea goes through during Design Sprint.

Map

We start the Design Sprint process by reverse-engineering the issues. Reverse-engineering is a well-known method of deconstructing a problem or a product to understand its root cause. Here, we map out the problems and pick critical areas to focus on. We check out the competitive landscape and discover broader themes of the industry. We also understand the end-user persona and establish their likes, dislikes, and expectations from the product.

These steps together create a solid base for the decisions ahead.

Business requirements, competitor research, and User personaFig: Sample user persona

Sketch

We discuss various possible solutions to solve the user pain points that are established during the map phase. Through sketching together, we ideate collaboratively and take decisions using visual cues.

Everyone uses pen and paper to design their solution and share. We then turn into solution-critics to learn and give feedback. The key here is to come together and look at the various solutions possible.

Here is the four-steps prototyping process we follow to take the final decision;

  1. Notes—start with note-taking for 20 minutes
  2. Ideas— sketch some ideas for the next 20 minutes
  3. Crazy 8s—sketch eight different ideas, one minute per variation
  4. Solution Sketch—create a three-layer storyboard of the design solution, spending 30–120 minutes adding accuracy to the preferred variation

Brainstorming

Brainstorming

Sketching

Fig: Brainstorming & Sketching

Decide

After the sketching part, we put the various ideas together and decide among the multiple paths. We mutually mark features that can delight the user. Choosing features and solutions is done through voting within the team, and sure it’s fun.

We finalize the feature list for the app along with details on each feature. Our UX expert then creates Information Architecture (IA) to ensure that we have a proper flow of all the features and navigation between them. Information architecture (IA) is a flowchart depicting the various modules and their connection in the application. IA provides a comprehensive view of the flow of information in the software.

The purpose of Information Architecture is to help users understand where they are, what they’ve found, what’s around, and what to expect. An information architecture activity helps simplify navigation based on target users’ mental model of your product. We understand the priority of features through IA and move the less useful features to the ‘maybe’ bucket list.

Decide feature in Design SprintFig: Sample information architecture

Prototype

The next stage is creating a clickable prototype of the complete platform called ‘wireframes’. Wireframes are black and white blueprints of the application. They are like your real app but with no code. Through wireframes, you finalize your app, and each screen and activity associated comes to life.

​Wireframes are what is given to the developer to follow as a guideline for development.

Here are some other advantages of clickable prototypes

  1. Save design and development time
  2. Build consensus on what to build
  3. Get everyone on the same page
  4. Help to get early-stage clarity and feedback on features

Play around with sample prototypes here

Check Out Our Successful Design Sprint Services And How We Delighted Our Customer

How Does Design Sprint Help In Your Product Journey?

  • Work closely with the team to help define the application, which forms a solid foundation
  • Align business vision and goals with design and development
  • Establish the different phases of work saving substantial development time and budget
  • Build consensus on what goes within the current phase of the product.
  • Get early-stage clarity and feedback for improvement
  • Test the clickable wireframes with real users. This mitigates the risk for the product and helps take a data-backed decision

What Happens After The Design Sprint?

Post Design Sprint, you end up with a click-through prototype. You take this prototype and test with real users. Then we assess any gaps in user experience from the feedback received. Once wireframes are ready after revision they go for development and a development plan is created.

Why Mindbowser To Run Your Design Sprint?

Mindbowser has been running Design Sprint for more than a decade. Over 100+ product ideas have been conceptualized, built, and improved upon by using Mindbowser Design Sprint. With an in-house team of UI and UX engineers from the best pedigree, our Design Sprint process can help you discover magic beans in your ideas, remove any design bottlenecks, and cut through assumptions. Here are a few more reasons to hire us;

1

Mindbowser Design Sprint initiative is led by veterans in the industry

2

We have run 100+ Design Sprint successfully

Framework Agnostic
3

Our process generates a rich pool of ideas

4

We test user experience with real users

solution accelerators
5

We use a thorough user experience process to ensure our solutions are backed by research and collaborative design

6

The end result is a comprehensive click-through wireframe that you can use for feedback and even investor presentation

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