How Web Scraping Can Be Extremely Advantageous For Real Estate Tech?

Web scraping is the process of extracting publicly available information online. Also, this process is known as web harvesting or web data extraction. In this article, we are going to talk about real estate web scraping, its process, and how it can be advantageous for real estate tech.

Every Real Estate Business Needs Scraping Solutions

The competitive real estate market is surrounded by a lot of information that influences the potential investment opportunities and returns. In fact, information is critical. This is where web scraping helps to find data to make better data-backed decisions.

Web scraping in real estate industry can help in the extraction of data for contact information, property listings, reviews, etc which can be a crucial advantage for a real estate company.

Web Scraping Process: Step by Step

• Step 1: Look for the website you wish to scrape

To extract information, find the website that might have it.

• Step 2: Inspect the page

The information is usually nested in tags. In order to inspect a page, it is important to find where the data you are looking for is nested.

• Step 3: Find the data you want to extract

Spot and look out for the information you want to extract.

• Step 4: Write the code

You would be required to write a function to access the data repeatedly.

• Step 5: Run the code & extract the data

Run the above-written code and extract the data.

• Step 6: Store the data extracted

After the extraction of the data, store it in the required format.

Want to know in detail? Check our step-by-step Web Scraping Process.

Benefits Of Web Scraping To The Real Estate Industry

Some benefits of web scraping are mentioned below:

• Improvisation Of Solutions

With scraping solutions, extraction of all relevant and current information becomes effortless. With all data being available to you, you can use the data to further your market intelligence and build better solutions.

• Managing Reviews

Web scraping helps you manage your business reputation. Through the process, it becomes easier to find reviews written about your brand. Along with finding the reviews, it also allows you to take care of the same in time.

• Better Online Engagement

With web scraping, you can dig through all the information available to a particular topic to make your content stand out. This would help you to stay ahead in this competitive market.

• Easy Tracking Of Competitors

Scraping services help companies to keep track of the different strategies a company’s competitors are using. This helps you to frame your strategies better and effectively gives you an edge over others.

• Faster Speed To Market

With scraping, you can build data sets faster, which could be pretty handy when launching a listing platform or even doing analysis in real estate. Even the data sets can be a convenient input to further business intelligence and data analytics.

• Helps In Better Business Predictability

Web scraping becomes trouble-free to find out data around buyers and sellers and the ideal pricing. With the extraction of all relevant information, you can serve your needs better.