Jayu Rewards is a simple loyalty program that provides a point-based reward platform on mobile devices. Customers seamlessly engage with a business’ reward program through Bluetooth beacons when they visit their store, increasing their participation rate. Small businesses face significant problems when engaging customers of the current generation. Digital tools and services are expensive, time-intensive, and complicated. In addition, customers are generally not enticed by a business’ incentives, regardless of the digital tool.
Jayu Rewards wanted to build a next-generation reward system that would replace traditional cards and QR codes. They wanted a solution in which the user did not have to swipe a card or scan a QR code. The points collecting system should be automated and simple to use. We at MindBowser designed the solution based on new Bluetooth Low Energy technology.